Business Development, Efficiency Development, Fractional CMO, Personal Development
Katie Schrock
5 Ways Being A College Athlete Helped Me In ...

One of the things that I have loved watching lately is the uprise in women's college basketball in the media's eyes. As someone who wrote "Play in the WNBA" every single day of her journal through elementary school, seeing my friends, family, gym buddies, and colleagues as hyped about the game of basketball and the players I enjoy watching has been one of the best parts of 2024's March Madness.

As a former PAC10 (to date myself) and PAC12 (RIP to the Pac Conference), here are five ways that being a college (bench warming) athlete made me more successful in business.

5 Ways Being A College Athlete Helped Me In Business
Social Media, Influencers
Katie Schrock
Influencing; How it can start via your passion

Influencing is, at it’s core, the sharing of your passion with others in a way that your enthusiasm also gets them to buy in.

Influencing; How it can start via your passion
Business Development, Content Strategy, Efficiency Development, Event Management, Social Media, Fractional CMO
Katie Schrock
Western Insights Media; Your One Stop Shop to a ...

A fractional chief marketing office (CMO) is an outsourced marketing executive who performs the function of a CMO without your company having to commit to a full-time, in-house marketing leader. Western Insights Media prides themselves on being one of the leaders in western based events regarding out-of-the-box marketing combined with the utilization of traditional marketing methods to reach both your current and new audience demographic.

Western Insights Media; Your One Stop Shop to a Western Industries Fractional Chief Marketing Officer

Efficiency Development

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5 Ways Being A College Athlete Helped Me In Business

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5 Ways Being A College Athlete Helped Me In Business

One of the things that I have loved watching lately is the uprise in women's college basketball in the media's eyes. As someone who wrote "Play in the WNBA" every single day of her journal through elementary school, seeing my friends, family, gym buddies, and colleagues as hyped about the game of basketball and the players I enjoy watching has been one of the best parts of 2024's March Madness.

As a former PAC10 (to date myself) and PAC12 (RIP to the Pac Conference), here are five ways that being a college (bench warming) athlete made me more successful in business.

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Western Insights Media; Your One Stop Shop to a Western Industries Fractional Chief Marketing Officer

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Western Insights Media; Your One Stop Shop to a Western Industries Fractional Chief Marketing Officer

A fractional chief marketing office (CMO) is an outsourced marketing executive who performs the function of a CMO without your company having to commit to a full-time, in-house marketing leader. Western Insights Media prides themselves on being one of the leaders in western based events regarding out-of-the-box marketing combined with the utilization of traditional marketing methods to reach both your current and new audience demographic.

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No Such Thing As An "Off Season" in the Event Business

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No Such Thing As An "Off Season" in the Event Business

Growing up as a sports kid I lived for the off season. It was my favorite time of year to get better and improve to come back in the next season at my absolute strongest and most talented. That doesn't change when it comes to the offseason for those of you producing events! Here’s a checklist of what you can do to strengthen your event during the off season!